This morning, Custom Cones USA released a white paper in partnership with cannabis data analytics firm Headset, that is a comprehensive report on the state of the pre-roll market in 2024.
The data revealed that pre-rolls generated more than $4.1 billion in sales revenue and sold over 394 million units in from January 2023 to June 2024
To gain comprehensive insights into the current state of the pre-roll market, Custom Cones USA partnered with cannabis industry analytics firm Headset, combining their retail point-of-sale data across 12 U.S. states from January 2023 to June 2024, as well as Custom Cones USA’s B2B insights from more than 300 companies representing every corner of the pre-roll industry, including recreational and medical cannabis producers, hemp producers, plant processors, vertically integrated brands, cannabis brand agencies, dispensaries, and multi-state operators. Notable findings include:
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