California’s Cannabis Sales Reach $316 Million in March, Pushing 2025 Total Past $915 Million

California’s legal marijuana market generated $316 million in sales in March, bringing the state’s total for 2025 to more than $915 million.

March’s total follows $289 million in February and $313 million in January, according to newly released data from the research firm Headset. The state’s marijuana market continues to lead the nation in overall revenue and product variety, with $918 million in total sales already in 2025.

Dried marijuana flower remains the most popular category among California consumers, accounting for $100 million in sales last month. Vapor pens followed with $90 million, while pre-rolls brought in $54 million. Edibles generated $36 million, and concentrates accounted for $17 million.

The average price for an eighth of dried flower in March was $23.25, while concentrates averaged $17.45. Among individual strains, Blue Dream was the top seller, maintaining its long-running popularity in the state’s competitive market.

With three months of sales data now available, California is on pace to once again exceed $3.6 billion in annual marijuana sales.

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